GETInsights3–7 credits

Profile summary

GET https://api.instagramapi.dev/v1/insights/profile/summary

Returns a concise AI sales-intelligence brief: a one-liner, who they are, niche, audience, tone, recent focus, and tags, ideal for CRM enrichment or pre-call research. Cost: 3–7 credits depending on how many posts are considered.

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Paste this prompt into Claude, Codex, or any coding agent.

Parameters

NameTypeRequiredDescription
handlestringyesAn Instagram account. Accepts a username (`nike`), a numeric user id (`13460080`), or a full profile URL (`https://instagram.com/nike`). We resolve it automatically.
postsnumbernoRecent posts to consider (1–50). Defaults to 12.

Example request

curl "https://api.instagramapi.dev/v1/insights/profile/summary?handle=nike&posts=12" \
  -H "Authorization: Bearer $INSTAGRAMAPI_KEY"

Try it

Live request · uses 3 credits

Example responses

Switch tabs to see the body shape for success and each error status.

{
  "data": {
    "username": "nike",
    "one_liner": "The world's largest athletic brand, posting high-production sport storytelling.",
    "who_they_are": "Global sportswear company…",
    "niche": "Athletic apparel & sport culture",
    "audience": "Broad global consumer, sport & streetwear fans",
    "tone": "Bold, motivational, inclusive",
    "recent_focus": "Athlete spotlights and product drops",
    "tags": [
      "sportswear",
      "enterprise",
      "brand"
    ]
  },
  "meta": {
    "endpoint": "insights/profile/summary",
    "request_id": "req_3f8a1c9e",
    "credits_charged": 3,
    "credits_remaining": 4987,
    "ms": 412
  }
}

Response fields

Fields returned under data on a 200 response. Every response also includes a meta object with billing info.

FieldTypeDescription
usernamestringThe account's @handle.
one_linerstringOne-sentence description of the account.
who_they_arestringShort paragraph on who the account is.
nichestringThe account's primary niche.
audiencestringWho the account's audience is.
tonestringThe account's brand/voice tone.
recent_focusstringWhat the account's recent posts have focused on.
tagsarray<string>Short keyword tags for CRM segmentation.